and I believe that is my greatest strength
Someone who has focused on UX professionally and academically will undoubtedly have a depth of knowledge in the field. But my strength is in bringing refined skills from related fields.
Having studied Business Administration with a concentration in Marketing at the University of Southern California, I understand the different moving pieces that make a business run.
I’ve been making films with Adobe Premiere Pro and After Effects for over a decade. I’ve developed an intuition for visual storytelling and creating experiences that are inspired by the physical world.
I have a professional background in client services and account management. Four years on the agency side has helped me to work collaborate with cross-functional teams in driving success.
My background in advertising ranges from brand-level to direct response. I have a strong familiarity with the advertising ecosystem and each step of the sales funnel.
I’ve managed teams running SEM, Programmatic Display, Paid Social, Affiliate Marketing and Shopping engines. In order to formulate a concerted strategy, I was tasked with understanding client goals and reconciling data from the different channels.
Being the kid of a computer science teacher, I’ve been building computers and making websites since I was a kid. I believe that responsible design is creating something that is feasible and cognizant of other stakeholders (e.g. developers).